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It is not necessary to add all types of cool Photoshop effects on your site; these effects can result in cluttering of the page and put-off users. Keep the design simple by ensuring: Visuals & text should complement & not overpower each other. Images are optimized so that they download quickly. Develop focal points for placing important information for the user. Organize the page in a manner that it becomes easy for the user to find the information they searching for.
With the objective of developing effective brand and message communication with visitors, you must make proper use of colors for the correct projection of your site's image. For example, a website that sells bio-degradable goods can utilize a lot of green colors while a company selling shoes for little girls could use pink as the main color on their website. Highlight using visuals: To make navigation easier, you can use buttons for highlighting links or thumbnails instead of text links. Take visitors attention to important links or updated content by use of visual cues such as bold text, scrolls or arrows.
Keep the main focus on giving interesting content to engage the visitor and make them stay as long as possible on the website. Visuals brings the user to the site but it is content is keeps them their. Keep the content updated.Keep the language of writing as lively & conversational as possible. Good content should make for interesting read, but not be too lengthy as visitors will become impatient and leave your site. Try creating a means of interaction with your visitors by using feedback & comment forms so that they can engage with you.
If the text layout is kept narrow, visitors will not get bored by having to scroll sideways to read the text. This is the same reason that most of the newspapers also use narrow text columns, Which makes text easily readable & more appealing.
Keep the design of the website consistent across the site so that visitors do not struggle to find what they are looking for Make sure your choice of colors are consistent across all pages. Keep your main link locations consistent.
Kabir Park Market, Opposite Guru Nanak Dev University, Near Riwaaz Saloon, Kabir Park Colony, Amritsar, Punjab 143001
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